A company, like a person, in addition to taking care of its body (production) should focus on the state of its soul (its ethics) – Alessandra Pellegrini One of my recent discoveries is the beauty and the power of the Italian language (should have realised it earlier but it is what it is!), which I started to learn after completing …
“Time to think and space to dream” – Etel Adnan in a conversation with Robert Wilson When I was a student of the Executive Master in Luxury Management program at SDA Bocconi in Milan, we often discussed the role of time in luxury in talks with the CEOs of the world’s leading brands. Luxury is about creating a timeless product, …
Quite often when I give a lecture or a public talk on trends in creative partnerships, there’s a hand in the room and the question being asked is on what’s actually in it for small businesses. Can they partner with culture if they don’t have big budgets and can’t afford running purely image related activities unlike big brands such as …
